Keep Social Media Social was born from the need to redefine the standards of good social media. And by “good” we mean ethical, kind and authentic.
Let us rewind.
In 2016, the whole country experienced an unprecedented rise of hate and division. Social media got ugly, friendships got broken, families got disjointed. People admitted dreading the holidays because of the conversations that could arise at the dinner table.
Something needed to change: we had to relearn how to communicate and be social again. And that’s what Amanda McLernon set out to do.
She started Keep Social Media Social (formerly McLernon & Co.) with the mission to spread her positive approach to social media all over the internet, and the planet.
Today, she is creating the future of social with a dream team of change makers, creators and strategists, who live for creating real connections with real people. Together, they are re-imagining how a social company can help change the world, by using their collective digital and IRL superpowers (and they’re pretty super, if we do say so ourselves — you can check out our work here.
The end goal: to serve a global, diverse, inclusive community that believes in the mission to Keep Social Media Social™ (and kind!) by creating a positive digital world for everyone.
Want to join us?
These are not just words, they are the driving force behind everything we do and our compass when we face challenges. We find it important to share our values with our clients, students and community, because we aim to build the future of social together, on these very foundations.
We love people and the infinite power that can emerge from truly connecting. We value our teams as much as our clients, students and readers. We love connecting people with one another and witnessing the spark they can ignite together. We are a social company creating meaningful relationships and helping you grow, one project (delivered with a genuine smile) at a time
Big ideas come from courageous thinkers who don’t shy away from bold, world-changing ideas. While our social world tends to dictate what to think or which side to pick, we aren’t afraid to defend what we think is right. Guided by our mission to make the future of social sustainable, bright and kind, we are intentional with our actions and our words. Honesty, trust and a constant push for innovation are values we cherish and cultivate day-in and day-out.
Because we are dedicated to you and your success, we have created a dream team of experts able to serve and educate you in many areas. Whether you want to learn a new skill or hand your marketing efforts to us, our team has the confidence to take the lead on a project AND the ability to adjust if something isn’t working. At Keep Social Media Social, we value emotional intelligence, both among our team members and in our client relationships.
We’re a team of people who are grateful to be alive and are passionate about everything we do, in and out of work. Unashamed optimism is a personal trait of everyone in the company and even on the hard days, we are able to find gratitude in the lessons we are learning.
We take a holistic approach to being social, which is the essence of Keep Social Media Social. Yes we can handle your marketing efforts and educate you on the latest trends. But social as we see it goes much deeper than that. It’s about reaching out, showing up for others, listening to diverse points of view, and respecting our differences. These are the guiding principles we follow in our client work, in our classes, in our hiring process. We make it a point to make people feel welcome in their own identity, and we are never too shy to extend an invitation.
We can't create the future of social without taking into consideration our impact on the planet. Being sustainable as a company is a constant work in progress, and while we know we are far from perfect, we are committed to being mindful about what we consume, what actions we take and how our work impacts the planet. We strive to inspire our clients and business partners to do the same.
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